Bel Fiore Bridal and Special Occasion Salon

I found my dream dress tonight at Bel Fiore! I was so discouraged after shopping for a dress at several other stores and finding nothing, so I decided to try Bel fiore....and I am SO glad that I did! The experience was so much better than anything else I experienced. It was personal and intimate, and I felt that the staff truly cared about finding a perfect dress for me. Kim was so sweet and helpful and was very focused on helping me. I didn't feel rushed or like they were trying to balance helping a ton of girls at once. It was only about me! The selection of dresses was wonderful- something for everyone! I tried on a few, each that I liked, until I put on the one that I LOVED!!! The staff was so encouraging, and I just knew it was the one! I also found a headpiece, sash, and veil! The price was great to begin with, but after the discounts, it was cheaper than I would have paid anywhere else! I am so glad I gave up on the big name chains and came to Bel Fiore. Definitely recommend it!!! more

I first heard of Bel Fiore Bridal through a good friend that got married 5 years ago. She mentioned they had a beautiful selection and fair price. I decided to give it a try and I couldn't be happier with the results. During my first appointment, Kim was really patient and helpful. I did not purchase the dress on my first appointment because you know how brides on a budget are...Needed to look a little more. Also, I think it is important to mention that I felt no pressure at all to buy the dress on my first appointment. I absolutely loved the last dress I tried on and the price was unbetable. Five days after I have tried on the dress, I had to return to purchase it. When I came in second time, Meghan was ready to assist me! I had several questions, and they were all answered. Also, Margarida (alterations) was present and gave me several details about my dress and what would need to be adjusted or not. The atmosphere at the store is just great and I would reccomend it to all of you reading this review. more

After going to a big-box retailer, a high-end consignment store and a boutique, I didn’t think I’d find a dress that matched my vision and fit my budget. My sister discovered Bel Fiore Bridal on an Atlanta wedding event web site—and I am so glad she pushed me to go! I had had such a stress-filled experience so far, and was going to wait a few weeks before I kept looking. I walked into Bel Fiore skeptical, but came out with the perfect dress. \r \r Rachel took such great care of me—I never felt rushed or pressured. The process was perfect as well. In my experience at other stores, brides pick out up to six dresses to try on and evaluate while the consultant judged/coerced/gabbed. After the first four, your brain turns to complete mush and all the dresses start running together. \r \r At Bel Fiore, you pick four and refine your choices from there. Rachel really listened to me—even when I wasn’t sure what I wanted. She brought out the “Rebecca,” and I knew that it was The Dress as soon as I stepped into it. It was exactly what I’d been looking for, and it (surprisingly) wasn’t one of the 50 that I’d printed out from various designers’ web sites. \r \r After working with consultants at other stores who only heard “lace” or “trumpet,” it was incredibly refreshing to work with someone who listened and offered choices that met my unspoken needs. I loved how laid-back and chill the experience was. And, I even got to web-cam in my bridesmaids from around the US to help decide between my last two choices. The opportunity to get real-time feedback was such a perk.\r \r I also selected my bridesmaids’ dress from Bel Fiore, and called ahead with the rough idea of what I was looking for in the dress’ design. Kaelynn had pulled a wide assortment of gowns that fit the bill as well as swatches so I could see every shade of red they carried. I had done a lot of pre-shopping homework, and again, I ended up getting a dress that exactly matched my vision that I hadn’t seen in my research. Kaelynn and the other ladies working with Rachel the day we picked out the bridesmaids’ dress were so sweet and easy to work with, even as we grappled with every dress.\r \r Bel Fiore Bridal turned my horror-filled wedding dress shopping experience into the classy and elegant (but relaxed) affair that I had hoped for! more

I bought my wedding dress at Bel Fiore at the end of last year. I found the whole process a little awkward, but my sales consultant (whom is no longer with the salon) was very friendly and helpful. I perceived the salon owner as cold and rather rude to my mother, so I really didn't like giving her business--but my dress was a sample and the price was right. At the time of sale, I was told the necessary alterations & cleaning could be done easily. A few months later, I was contacted by Meghan, my new consultant, to set up an appointment for my first fitting with their seamstress (Again, she was friendly). After this initial fitting, I was happy and actually excited about my dress. Two fittings later, however, I was told my dress could not be taken anymore up top and the reason it was so loose was because it dropped so low in the back. The seamstress suggested that I use tape to secure the strapless top to my body because she could do nothing more. When I brought the dress home that evening, I realized the buttons that ran down the back of my dress were completely gone, the rouching no longer lined up in the back, and I could spin completely in the dress without it even touching my body. I had just spent $400 on alterations, and my dress didn't fit..the buttons were gone and the zipper looked awful. Looking back, I should have refused to leave without her fixing my dress...but I went to the appointment alone and actually believe the woman. In the end, I had to take my dress to a new seamstress who was able to take THREE inches off both sides of my dress. Long story short, if the dress you love can only be found here, then the negative aspects are worth dealing with...but I would certainly proceed with caution when using their seamstress. Or better yet, I wouldn't use her at all. more

I am the maid of honor in my best friend's wedding, and I am the ONLY attendant in the bridal party. So, the bride and I went to Bel Fiore in January to shop for a bridesmaids dress for her JUNE wedding. We ended up buying a veil for the bride on this day, as well as my bridesmaid dress. The staff working for us that day told us that the dress and veil would be in around the middle of March... The bride and I called the salon on May 8th to ask if the dress was close to being in or not. The response we both received was ""It will be in SOON"". The wedding is now three weeks away, and I still have major alterations that will need to be done on the dress. I expressed my concerns about having to get alterations done before the wedding, which were laughed off by the salon worker I was on the phone with. The bride's mother called the next day (May 9th) to get an exact date of arrival from the shipment tracking of the dress. The staff nonchalantly told her that the dress arrived that morning, and they did not care to call and let me know. Then, the staff proceeded to tell the bride's mother that the bride and I had been told multiple times that the dress would be in on April 30th.... which was a complete lie. We had never been given a specific date. The only timing that was given was the word ""soon"" each time we called to check. Either way, the dress was late coming in, and they were unable to tell us ANY date. Can you not track orders anymore? I am pretty sure I can track any order I make at any time. I am very disappointed in the service that I and the bride have received from this salon. I had high hopes of a stress free experience, especially because we were only ordering ONE dress. I have been in multiple weddings with nine or more bridesmaids each, and all of our dresses came in way before this one dress did. Not to mention, I had to pay a $25 fee to ship my dress from the store to my house, which I was unaware of at the time I bought the dress. Now, I am scrambling to find someone to do alterations to my dress in time for the wedding. :( more

Buyer Beware. While the staff at Bel Fiore is helpful, you need to know that if you purchase shoes, bras, anything. . . even if you get the wrong item, you CANNOT return it. I was directed online and told what to buy. It was not what I wanted. I was not able to return the item and was stuck with the over $70 item. When I asked for help at the store, I was informed they have a ""no return"" policy. Even if it is something ""never"" worn and was suggested by one of their employees. I was not happy and will not go back. more

I went to Bel Fiore Bridal on Saturday to try on wedding gowns for the first time.\r \r I expected to look at beautiful dresses, find some that I might like, and spend the day with my mom, FMIL, MOH, and two of my bridesmaids. I did not, however, expect to walk out with my wedding dress!\r \r There’s so much to tell, but since I’m keeping all details from my fiance, let’s just say that it is BEAUTIFUL.\r \r Walking in to Bel Fiore, I was instantly stunned by all the lovely dresses. I couldn’t help but state the obvious: “Look! Wedding dresses!”\r \r When we arrived, I met Meghan who would be helping me find and try on wedding dresses. [Thanks, Meghan!] We talked about which dresses I was interested in seeing and I even showed her a few pictures I had torn from wedding magazines.\r \r Meghan was wonderful. I gave her my honest opinion in the fitting room of my first impression of each dress. When we went out to get feedback from my mom, FMIL, MOH, and two of my bridesmaids, she was supportive and was looking out for my interests. She was so sweet!\r \r I ended up getting the first dress I tried on. It is so beautiful and PERFECT. I can't believe I was able to get exactly what I wanted within my budget. I don't feel like I had to give up anything I wanted. more

Best place to look for a wedding dress! I went in with no real idea of what I wanted for my wedding and ended up purchasing a dress on my first visit! The staff was super friendly and attentive and made me feel very comfortable. They had a great assortment of dresses and all very reasonably priced. I plan to go back later to look at bridesmaids dresses. more

If you are looking for a dress, Bel Fiore in Marietta is the place to go!!!! I had been to 5 shops and was getting a little discouraged. I stopped at Bel Fiore on the way to another appointment just to see what they had. My friends and I were welcomed in without an appointment. The girls there are so helpful, so sweet, and really listen to you when you tell them what you are looking for. When I found a dress out of my price range, they worked with me until I was able to afford my dream dress. I am so thankful that I just ""happened"" to stop in there. It was meant to be!!!!\r Susan more

They ordered the wrong color dress and blamed us for it refused to do anything to help and they were very rude and cold..Please don't waste your time or money here! more

My mom and I had a GREAT experience! We didn't think it ever happened... BUT, I found my dress on my very first visit to my very first store! Magdalina was such a joy and so helpful to work with. She helped make sense of all the overwhelming fits and cuts and all the different colors of white. AND it was UNDER budget!!!! Go to Bel Fiore if you're looking for your dream dress! more

Bel Fiore Bridal (Marietta) is a diamond in the rough. From the wide selection of uniquely designed dresses to the friendly staff communicating all the promotions and special offers - this place knows what's important to a bride & aims to please. I could not be more delighted with my experience there & will be sure to return to Bel Fiore for my Bridesmaids dresses & accessories. \r \r more

I'm from Marietta but now live in San Francisco. I flew out last month for the wedding of my best friend from high school. Since I was coming out for the rehearsal dinner a day before the wedding, my husband agreed to bring my bridesmaid dress with him when he traveled the following day... As you might have guessed, the airline lost our bag. This left me crying in the Continental baggage claim, hysterical that I'd ruin my friend's wedding by not having my bridesmaid dress. Another quick thinking bridesmaid started calling local bridal shops to see if anyone happened to have the dress we needed. She popped into Bel Fiore, explained the situation, and they sold us the sample right off the rack. They even took the time to show my friend how to pin and alter the dress should we need to adjust sizing. My original dress DID finally arrive in time for me to wear at the wedding, and with one phone call, the wonderful salespeople at Bel Fiore said they were so glad to hear that my original dress had arrived, and they'd be happy to accept the return of the sample dress. I couldn't believe that everything worked out, and the bride never new what had happened (until we told her later that day, of course.) Bel Fiore saved one of the most important days of my life. I would absolutely recommend them due to their incredible customer service. They really did go above and beyond. more

Bel Fiore is the perfect bridal store! As soon as you walk in you feel more at home than in any other store. The intimate environment is perfect for choosing a dress for your special day. All the girls working there are so helpful and give you honest feed back. I felt like they really understood my style and what I was looking for. I picked my dress on my first visit and got lots of perks because of it! I would recommend Bel Fiore to anyone! more

My experience was perfect - Diara helped me and my mom and she was so kind and extremely helpful with picking out dresses and helping me try them on. I felt no pressure to purchase anything right away, and Diara gave me space to think it through. I loved the personalized dressings room and even slippers and robe ready for in between changing - the whole experience was much more comfortable. I was extremely satisfied with my experience at Bel Fiore and am very happy to have purchased my wedding gown with you! more

I love my dress I found at Bel Fiore Bridal today!!! I could tell my consultant Diara really cared about me and my decision - SHE picked out my dress! I can't wait to wear it. I have 2 friends that are also engaged, I'm going to be sure they go here first and save the time and effort I wasted by shopping elsewhere. Thank you ladies and Diara! more

I had shopped all over for a dress I had in mind......finally I found it at Bel Fiore and bought it on the spot!!! Diara was incredible! She made my gown buying experience awesome and made me feel confident in my decision.....even when I did change my mind ten times about the color.....and still called her twice after I left to change it and change it back! She was very patient and very supportive.\r Great atmosphere, great staff, great service, and great prices (and are willing to work with the price if at all possible). Thank you Bel Fiore! more

I recently attended a trunk show at Bel Fiore Bridal! Not only was the staff super friendly and knowledgeable, but I also got to design my own custom headpiece for my wedding with a local designer! Knowing that I got to be a part of the design process, not just purchasing the headpiece, was amazing! This special event makes my wedding even more personal! : ) Thank you Bel Fiore!! more

Of course, I had to shop all over the city before making my dress decision. And Bel Fiore was my last stop. I should've gone there first. My friends and I were joking that they had the coolest name, but they really did end up being the coolest place. My consultant Diara was never pushy, she really wanted me to find just the right dress that really was ""me."" I never felt pressured at all. I just wish I would've saved the time and gone there first. Can't wait till it comes in and I can try MINE on! Thank you girls, especially Diara! more

i went to bel fiore on a busy Saturday and although they were very busy never did i feel like i was unimportant. my wedding is very soon and they showed me all of my options and i had more choices than i thought i would. i was very happy with the gown i chose & surprised at the helpfulness and options i had, given my short time frame. would definitely recommend them, but definitely make an appointment, they're in high demand more