i rarely bother to review anything, but i thought that dimend SCAASI deserved commendation for turning the very intimidating engagement ring purchase into a great experience. i agree with a number of other reviewers who said they had gone other places but found Isaac and his staff unbeatable. after frusturation and embarrasment at a number of other diamond dealers, i knew as soon as i entered the store that i wanted to give them by business.
Pros: amazing service, selection and price. cool store. low-pressure environment. listen to your needs and then meet them.
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