There are reasons to go to Katz's and reasons not to, admittedly. The secret is in managing your expectations. As a regular Katz's customer for 10+ years, I will be the first to admit that the food is not as consistent as it was in the late 90's. But there are still numerous reasons to go there:\r
1) There are very few places to eat late at night or early in the morning that have a full bar.\r
2) I like the atmosphere. I always sit in the bar side and I love the vibe there.\r
3) I'm tired of the complaints about it not being a ""real"" NY deli. Of course it isn't. There are so few ""real"" NY delis, even in NY the ""real"" delis are fading away--R.I.P. 2nd Avenue Deli. Manny Hattans has good grub but it is not a NY deli. The nearest one I know of, with all the authentic delicatessen items AND guys behind the counter shouting at each other in Yiddish, is Kenny & Ziggy's in Houston. Katz's is a NY-inspired restaurant with reasonably good (sometimes great) deli and standard American fare. \r
4) They cut their own fries, which so few places do these days. (P.Terry's is another) When you bite in to them they actually taste like potatoes. They are not uniformly golden and crisp because they did not come from the freezer.\r
5) I am an evening-to-late night diner at Katz's and the sevice suits me just fine. If I want to linger, chat and nosh, they leave me alone. If I'm in a hurry, they accomodate. Regarding the wee hours, the reality is that late-night service in Austin is ""urgent"" at best (Katz's) and snarly at worst (Kerbey Lame, magNOlia). I choose the frenetic energy of Katz's any day over the apathy of the other home-grown late night eateries.\r
6) I dig the food. Stick with the grilled sandwhiches, a side of fries and a beer and you can't go wrong. Then in the morning go back for some corned beef hash & eggs and a Holy Mary.\r
7) Marc's schtick is part of the place. Ok sometimes he needs new material but the gregarious deli owner/huckster makes a deli. Abe Lebewohl, anybody?
Pros: fun, hip location/atmosphere; good food and service
Cons: occasionally inconsistent food but good on average
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