I live in Cole Valley and shopping here is much more convienant than shelping to Whole Foods or Rainbow, BUT you do pay a price. Their produce is beautiful and always from local farms- something that I love supporting but their prices can be ridiculous. I have shopped for organic food all over San Francisco and have found that you will always get a better deal at Farmers' Markets or Rainbow, while still being fair to the farmer, than here. Like most people who shop organic, I am used to and happy to pay more for no pesticides, but this place can really gouge you. The staff leaves alot to be desired- more often than not, they are aloof and arrogant bordering on downright rude but sometimes you catch the odd nice checkout person who knows what a 'smile' is- however, I have noticed that the nice people don't last... weird. The vitamin store is another story with reasonable prices, almost always friendly and helpful staff and hard to find items.. go figure. if you just can't bear to drive to Rainbow to deal with their obnoixous staff and you have to have that organic watermelon, go here - but expect to pay a price. WARNING! Do NOT park next to the yellow curb- its always open and is very enticing but don't do it! - even for a that quick rush in, a woman in front of me was given a very large ticket- its a loading zone and the cashier told us that a new very dedicated parking lady is making her career by giving multiple tickets there-it's not worth it! Park at Walgreens and walk.
Pros: great local organic produce, fresh and lovely
Cons: no parking, often rude staff, high prices
more