I was almost snookered into using a licensing program by a shady firm looking to make some quick bucks. Then I found the franchising vs. licensing article by Mr. Franchise. Turned out, he saved me from making a big mistake and guided me step-by-step through the process of developing and then starting a professional franchise program. We've sold a couple franchises thanks to the training he gave us. He's always there by email or phone to answer questions. Highly recommend this firm and in particular Mr. Franchise.
more