Trying on was unbelievable. They treated me like a princess. With their help, we found the PERFECT dress. The manager is a natural for picking the perfect dress for the bride. She was helpful and considerate and bent over backwards to help us in any way that she could. The selection was better than any of the other half dozen stores that I had shopped at previously. I went in one month ago to show my family what the dress looked like, and she was more than accommodating. She gave us great prices on a lot of the accoutrements that will round out the wedding nicely. I NEVER had the types of experiences that the others giving negative feedback gave.