I have to admit, there is nothing quite better than a Krispy Kreme donut, right off the production line. However, if they are not "hot now", then they don't taste any better than the donuts I get at the Safeway bakery. I think they are over priced and pretty hyped up. I think it's funny that there were lines all around the building when the place opened up, but now, it seems like there is hardly every anyone there.
On the plus side, my kids think they are getting a "factory tour" when they watch the donuts being made. It's pretty entertaining for them, and if they get the little paper hats too, they are basically in heaven. I could take my kids there, watch the machine, get a hat and a free donut and be perfectly happy. But I usually end up buying their overpriced donuts anyway.