I personally love everything Sanrio, including this store. The prices are really more than you would normally pay for an item, but it's the only place in San Diego that I know of that sells Sanrio merchandise. I personally really love Badtz-Maru and it's sometimes difficult to find items with this character on it, but usually they have a good selection. They have the big Sanrio names, but also the lesser known Sanrio friends too and it's a great place to look around and find something new and cute, like a purse of pens.
more