FAO has turned into a tourist attraction in New York City. It is one of the biggest toy stores that I have been to and is definitely a fun place to tour. There are a lot of activities and sights inside that will entertain kids. However, when it comes to actually purchasing things, FAO Schwarz is not the place to go. The merchandise there is heavily overpriced and most items are a rip off. You can get most of the things at other places for much cheaper and are probably better off doing so.
If you are in the area and have some spare time, it's definitely a fun place to walk through, but leave your wallets at home.
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