When I finished tried the app out, I was pretty overwhelmed with all of the features and called customer service because I was in a rush. A person picked up the phone after about two rings and helped me right away. The price seemed kind of steep compared to Mappoint and Streets and Trips because of the monthly subscription but it paid itself with the amount of time and gas I saved. I'd say I saved an average of about 7 hours a week of planning and driving with this app because of the optimization feature. I recommended it to my friends and co-workers and have heard great things.