The atmosphere here is great. I love that it is quiet and relaxed and that they really make you feel comfortable. They carry a huge selection of books, movies, magazines, music, and children's items. They have a Starbucks inside, where you can get a drink or a light snack. They have programs for children. Their prices are usually the sticker price, so if you are looking for a good deal, you won't find it here. If their prices were lower, I would definitely be spending a lot more time here. It's just a wonderful place to hang out.