I have used Costco tire center in the past, but they stopped carrying the tires that I like. So, I gave Big Brand Tire a try and I was really impressed. They had a large selection of tires for my car, including less expensive tires than what Costco sold. They were really nice and they were competitive with their pricing by offering to match any competitor's price. They also were very fast at installing my new tires. I did not have to wait long at all. I just had them give me a call on my cell when they were done and I was on my way. I will definitely be going back again for several reasons: price, selection and service.