this is a respone to the comments on the dejavu website under the dejavu nashville club.
Sure, I'll take away the "race card". Consider this, if anyone can wear a grill or have gold teeth whether it be, white, black, yellow purple....they are still able to spend "green"...which is universal and in this economy much needed.
According to Wikipedia, "In certain regions of the world, especially in the former Soviet Central Asia and the Caucasus, gold teeth are worn as a status symbol, a symbol of wealth." Also,Dentists have used gold for filling cavities (before mercury amalgam became available), for crowns, and for other purposes. Gold had been used before silver was available and continued to be used for specialized purposes.
Needless to say, this attitude and marketing tactics will eventually cost you to loose money in several ways.
You say that you are marketing to and prefer the patronage of an older gentleman with a 401 K plan and a family at home. Does, this mean that an entertainer or sports figure with millions...paying others "401K plans" (LMAO), and that also have a wife and kid(s) at home...but just so happen to have a gold tooth or grill would not be able to frequent your establishment? Or, (quoting you) "wouldn't be considered a desirable customer"?
One thought that I can't get out of my mind is; How can a fixture in your mouth determine the type of behavior he/she would exemplify in a night club? Going back to your original statement...I'm taking away the race card.... seems as if you company is alienating those with dental work!!! Wow...is the exotic dancing business in Nashville so profitable that you can X out a large percentage of individuals who would actually be remotely interested in attending your club.....Wow.
Pros: none
Cons: racial descrimination
more