Good: The original glazed and the creme-filled are my fav,but I'm always ready to be THE taste tester of any of the many, literally, melt-in-your-mouth (and in your hand),delightfully epicurean morsels! What won me over? The comforting tast, the home-baked aroma,the taste,wonderful variety...THE TASTE! After my very first test bite many years ago, I have yet to find another doughnut "brand" that comes close to satisfying my hard-to-please sweet palate...not that I've tried very hard to find one!. Bad: They are a bit pricey, but since I TRY to keep my sweet craving indulgence saved for my special treat of the week, I can give in! Just don't inch too much higher! I mean, I'd still indulge every now and again! One other con: Open up more locations! We did have one close by on 1300 East, close to Fort Union Blvd.,but sadly they closed. Now I have to make a trip to Orem if I need my Krispy Kreme and the costly gas magically adds up.. Improvements: Lower the price a tad...and of course more locations! Other than that there is not one thing to improve upon! Customer service was timely and courteous!.