Good: PROS: moderate savings if you're spending a fortune. Bad: CONS: ~$6k membership, pushy salesmen, cheesy salespitch, contract trap. Improvements: eliminate the "buy now or never come back" strategy and let customers actually shop around and truly compare the items they intend to buy before signing up. Other: I also went to DirectBuy's "open house", which was a disaster. Cheesy high-pressure salesman, flawed logic, a stupid sales pitch, and just a very uncomfortable closing. I went along with the presentation, which was a regurgitation of a memorized script, until the last minute when the salesman thought he had me on the hook and reached over to shake my hand, meaning "we have a deal", that's when I told him NO and he almost fell back in his chair..