Linds Jewelry in Langley (on Whidbey Island) boasts only a small in-store selection to browse, but tons of items available through mail order. (This shouldn't be a surprise since Linds caters mostly to the locals in Langley as opposed to the other jewelers who primarily service tourists.)
What sets Linds apart is their customer service. Walk in and they virtually strip off your jewelry so it can be cleaned. They're more interested in understanding what you're looking for and making you happy than making a sale.
When they misquoted a price to me by several hundred dollars they didn't hesitate to honor the quote and even helped deliver the secret purchase to my wife after the birth of our daughter.