The thousand-strong crowd that rolls in under the club's high ceiling is colorful enough to make up for the sparsely decorated, dimly lit room. Two downstairs bars bookend the dance floor and centrally located DJ booth. Upstairs, find booths, a bar flanked by 16 TVs and loveseats for reclining. The few who don't care to brave the dance floor perch at the lip of the balcony, watching the partiers who aren't afraid to bump as hard as the music.
On any given weekend night, Buckhead's 14,000-square-foot club is standing room only. If you can get through the long line, this is the most crunk crowd to be found, aided by $3 beer and $5 Hennessey, the house specialty (the bar holds the largest Hennessey account in Georgia). The music of DJ Butta plus special guests reflects both Billboard's Hot 100 and underground heat, showcasing the most happening hip-hop.