Rogoff's is located on busy 116th street and is pretty much a variety store with an emphasis on cards, wrapping, and gifts. They only sell American Greeting's cards which tend to be overpriced even more than Hallmark. They also sell a large amount of giftwrap and gift bags as well as several crowded aisles with toys and games. I only go in there when other stores are closed because they tend to be overpriced on all items and messy.
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