As any business owner knows, getting the biggest bang for your advertising buck is a top priority. When we opened Stoney River Assisted Living in Marshfield, we advertised in the Mueller Book and the Yellow Book and tracked responses from both books to make sure we were getting a return on our advertising investment. We were shocked and delighted that the Mueller Book delivered almost 10 times more calls than Yellow Book. We credit the Mueller Book for playing a key role in the success of Stoney River.
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