Home Instead Senior Care franchise owners, administrators and CAREGivers all share a passion for improving the quality of life for seniors and families in their communities. Here in your community, we offer a range of non-medical services that can be customized to your needs so you'll get exactly the help you need. Our CAREGivers are area residents who are kind, compassionate and truly enjoy working with seniors. They are professionals, extensively trained in elder care, and all are screened, insured and bonded.