As a long time housepainter in this area. I've worked for and with some now legendary craftsmen / painters thru-out the years. All in the know house painters, realize that J.C.Licht ( Benjamin Moore paints ) is / was the place where the best painting contractors bought their paint. Normally these guys did the homes in River Forest and Oak Park. So they had to get the best paint at the best price. For years that was J.C.Licht. I'm guessing about 12 or so years ago Sherwin-Williams started to compete with a less expensive paint for contractors and local home owners ( River Forest & Oak Park ). And J.C.Licht raised their prices. So a lot of contactors started going to Sherwin-Williams.
I was featured by the Sun-Times at the time. Concerning my perspective, writing, training concepts, radio program etc, dealing with painting and decorating. The manager at Sherwin-Williams at the time was Carmine ( I can't think of his last name ) and I worked together to promote our mutual concerns. NBC did a video at one of our training sessions in Oak Park. Carmine represented Sherwin-Williams very well. Oddly, enough they had a black regional manager at the time. And I receive more help from Carmine than I could get from that gentleman. Carmine understood that I was trying to reach African American youngsters. Anyway, Sherwin-Williams is a very competitive, professional, informative place to go and buy your paint supplies. I give it four stars
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