The bridal collection made me feel like an absolute princess while purchasing my wedding gown. They have an unbelievable selection of designer dresses. It can be overwhellming at times to find that perfect dress but they made the entire process relaxing and so much fun. They have dresses in every price range, and you dont have to spend a million bucks, to look it. Their dresses, shoes, veils, and tiaras are fantastic quality. Thier professionalism made each buying decision simple and stress free. We got our entire wedding parties attire from the store. The men looked dazzling and the women like a dream. Our flower girl and ring bearers looked adorable in the inexpensive dresses and tuxes for kids. It was so convienent to have everyone picking up thier outfits (including shoes) from one place. Even our parents and grandparents got their outfits from the store. The Winters and Rain trunk show that they put on was where I met the designer who created my tiara and veil (and I didn't have to pay a bundle to do it!) I also was able to order special gifts for my maid of honor and mom. He has fabulous jewlery! Overall the experience was excellent. I have reccomended many friends to their store and thier experiences have been the same. The staff is extreemly helpful and so nice to work with.