And yes it is a multimillion dollar business, maybe even billion.
The tigers have been managed by many different people but all of their work has finally paid off. The tigers are in the world series, 1 down but still they made it.
Their advertising is bring in billions of dollars not just in ticket sales and ballpark purchases but in party planning and food people are buying to watch the big game, not to mention all of the appeal that we are now buying.
It is truly a phenomenon event.