I'm not much of a pretzel fan, but this place has gotten me to buy one of theirs more than once. You can watch the people roll them out by hand and prepare them for baking, and when they're out of the over, you can watch the rest of the process. In a city notorious for soft pretzels (those sad little logs of dough that I just don't understand...), this place has my business.
But if you can only buy one thing when you stop here, get their ice cream. Ignore the salty, buttery, fresh-baked goodness of the pretzels, and give in to your inner ice cream fiend because this stuff is really worth it. I don't know if it's homemade like Bassetts down the aisle, but wow, I'd go to Fishers over Bassetts any time. All of the flavors are absolutely delicious, and they don't skimp on the ingredients in the ice cream either--you get lots of cookies or fudge swirls or whatever--and it's all soooooo creamy and divine. Skip the Ben & Jerry's and take home a pint of their butter brickle or their oreo cookie or whatever other flavor strikes your fancy. You will absolutely not regret it.