I was a long time customer of a competitor's store because I thought I could save a little money by going to a national chain. A friend turned me on to Ultra Modern and I could not be happier!
The products at Ultra Modern are of such a higher quality and the service from the people is so much better that I have easily saved hundreds of dollars by using their pool supplies over the last 2 summers. The people in the store help me understand how and why to use pool products, and their ""pool school"" was invaluable in helping me understand how to maintain my pool and save money and effort.
I am a very regular customer of the East Kellogg store because that is closer to my house, but I have been to all 3 stores and find myself just stopping in to check out what cool new furniture they have on hand. Just walking in always puts me in a good mood.
PLUS...the people that run the place (especially Rita) are just the sweetest bunch you'll ever meet. Do yourself a favor and do business with Ultra Modern.