I will admit i'm not a huge sports fan since this site is anonymous :) I cheer for the Braves but am not someone who has season tickets.
With that said, I was somewhat dragged to a game with friends and was definitely suprised to see what a good time I had in a stadium as a non-sports person. Turner field had fantastic choices for food and drinks (not just your hot dogs and beer). They just put up a HUGE high definition screen that has fun little 'shows' to keep you entertained. They also have a new area for little kids that utilizes cartoon characters and is great fun.
Oh, and i've been told they play some darn fine baseball as well. Just in case you're into that sort of thing.