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True Boutique - 8 Reviews - 278 Mott St., New York, NY - Women's Clothing Reviews - Phone (212) 431-7709

True Boutique

278 Mott St. (at nr. Houston St.)
New York, NY 10012
(212) 431-7709
Incorrect info? Correct your listing

Main categories:

Apparel , Women's Clothing

Related categories:

Retail Shopping


True Boutique - New York, NY



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What a lifesaver,"" go-to"" shop your boutique has been for me. Great quality, great selection of pieces. It is a complete experience at True for me. I greatly appreciate the VIP ...


All reviews seem positive

I am truly a fan! 5/21/2009

What a lifesaver,"" go-to"" shop your boutique has been for me. Great quality, great selection of pieces. It is a complete experience at True for me. I greatly appreciate the VIP savings for on-line purchases very generous and thoughtful. Pros: Customer service, free alterations, size range! Cons: I buy too much! :) more

Be True To Yourself!!! What a concept!!! I love it!!! 11/23/2008

I went to True Boutique to buy some jeans, which is typically a daunting experience. (I am a size 16.) I usually can't find anything that fits in regular stores and have been restricted to shopping at department stores in the plus size department for the past two years or so, which is very depressing. I never thought I'd be shopping in a boutique in Soho for jeans, and have a positive experience, AND actually buy a pair that look fabulous!!! I need to go back and buy another pair because I'm getting so much wear out of them. I also bought a wool cape that is absolutely beautiful and stylish. I just moved to NYC from the CT. suburbs a year ago, and this outfit makes me feel like I finally belong in this trendy city. I'm not feeling like I need to lose weight, but rather spend more shopping days at True! more

Simply the best 5/27/2008

Not only do they carry jeans for curvy girls who are perhaps not a size 2, but they make you feel very comfortable. You don't feel self concious or pressured. They prices run the gamet so there is something for everyone. I must say, though that the best part is the service. The ladies are exceptionally friendly and extremely accomodating. I was able to buy jeans, eat and have them tailored all in a lunch hour! They also messenger which I loved!! Kudos to the Ladies of True. They have one satisfied customer in me!! Pros: Stupendous more


With customer service so great and the jeans so perfect I find that I have to restrain myself from going there so often because I can't stop buying them. I love that the prices vary from splurge to steal. It's an adorable boutique that's not overwhelming and is enjoyable to be at. Pros: service more

jeans that fit!...or will fit before you leave! 5/22/2008

True boutique is a little gem on mott st. from the minute you walk in, your eye will stray from the jeans to beautiful silk dresses for a party to a unique top that you wont find everywherrrre else. more

Great customer service, beautiful items, seamstress on sight 5/20/2008

From the friendly service to the great variety of jeans and sizes to the beautiful dresses - this place truly blew me away! After trying on almost every pair of jeans in the store, getting an hour of helpful advice from both the owner and the seamstress (on each pair!), and having a glass of wine or 2- I walked out with 2 pairs of beautifully tailored jeans and a beautiful silk top/dress by Cloak and Dagger. Not to mention, I had a great time! Pros: Friendly Knowledgable Service, Beautiful selection, Seamstress on sight more

Great jeans! Relaxed atmosphere 5/20/2008

This store is so cool. I bought some James Jeans that fit great except they were too wide in the waist. The tailor they have on site fixed them so they now fit my waist and my big booty. I waited to have them tailored so that I could take them home right away. While I waited I had a glass of wine with the owner Katie who is so fun to hang out with. I also bought a dress made by Dallin Chase that makes me feel beautiful. This store is the best thing to happen to Nolita. They are really unpretentious and know how to dress a woman's body. Pros: Unpretentious, good selection of unique clothes, friendly staff, jeans in lots of price ranges more

Great clothes for everyone 5/20/2008

As a fashion lover who does not always fit into mainstream sizes, I was ecstatic to find True Boutique. I found jeans that I love by Beija Flor (I never heard of them either) and I wear them religiously. I also bought a great jacket by Cloak & Dagger. I didn?t need anything altered but the on-site tailoring is genius. I loved that the store wasn't for one size - you can be a size 0 or 16 and find something great. Pros: Friendly and knowledgeable service, great location more
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Owner Message

  • Katie Campbell, True Boutique's owner, believes that every woman should look great and feel sexy in her clothes. Katie's store offers a unique shopping experience to customers in Nolita and online. True stocks contemporary separates and denim in sizes 00-16. Designers include Ardistia, Dallin Chase, and must-have denim from Beija Flor, James Jeans, and Hello! Skinny Jeans. Free on-site tailoring ensures that each garment is fitted perfectly to the customer's size and shape. Minor alterations are done on the spot, so the customer can wear her purchases the same day.

Additional information

  • Hours:

    Tues-Sat 12-7pm, Tailor On-site Sun 12-6pm Mon Closed, or by appointment
  • Neighborhoods:

    Downtown, NoLita