Toys R Us definitely lives up to its ad campaign - there really are a HUGE number of toys there, for all age ranges 12 and under. The baby section alone is enormous.
The doll section, too, is immense. They even have some of the collectible dolls, that some adults like to collect.
The staff is helpful, although they do seem to tend to stay near the cash registers at the front of the store.
The store is bright, clean, and cheerful, and of course filled to bursting with toys.