Safeway is the place where I get all of my "normal" (read: non-ethnic, non-organic, etc) groceries. The prices are fine, and good when things are on sale. Furthermore, I can always count on the quality of the food I purchase from Safeway. Finally, while I don't take advantage of it, they always offer "help out" - people to help you carry out and load your groceries into your car - what good customer service! Because I love to cook, there are always a few ingredients I can't find at Safeway, but for the normal things, Safeway is a good place.