24 Hour Emergency Service Available. Rochester Fire Equipment Company, Inc. is a full service fire protection company. We believe in providing our services with every effort to satisfy our customers' needs. We believe in quality, giving 100%, respecting customer choices, pride in our work, and having our clients remain loyal to future services that Rochester Fire Equipment Company, Inc. can provide. Our company has the experience and the integrity of quality work for customer service. We hope you will allow us the honor of providing our services to prove how we welcome the opportunity to bring added safety to you and your property.