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Mid Bay Ford Lincoln - 89 Reviews - 550 Auto Center Dr, Watsonville, CA - Lincoln Mercury Dealers Reviews - Phone (831) 288-6294
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Mid Bay Ford Lincoln

550 Auto Center Dr
Watsonville, CA 95076
(831) 288-6294
Incorrect info? Correct your listing


Mid Bay Ford Lincoln - Watsonville, CA
Mid Bay Ford Lincoln - Watsonville, CA
Mid Bay Ford Lincoln - Watsonville, CA
Mid Bay Ford Lincoln - Watsonville, CA
Mid Bay Ford Lincoln - Watsonville, CA
Mid Bay Ford Lincoln - Watsonville, CA


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i sent my previous review without the stars of excellence. i highly recommend Marty Franich for purchasing, service and now Autobody


I will never return Ramon in the service department was very rude to top it off I had to call to see if my car was ready to be picked up. I rather drive 12 miles and be treated we...

5 star Purchase, Service and Autobody 3/27/2015

i sent my previous review without the stars of excellence. i highly recommend Marty Franich for purchasing, service and now Autobody more

Excellent, old-fashion service 3/2/2015

I wouldn't go any other service center in town. These are the 'good guys' and gals. Thanks a lot. more

Great Service 2/16/2015

Ramon was very knowledgeable and helpful. more

The people. 2/4/2015

It is the people - the men in your service department are always so helpful and friendly. They do their best to see that the service is the best possible. more

great service dept 1/26/2015

the service dept was able to get my truck in and serviced fast and i didnt even have an appointment more

Recent Service 1/14/2015

Johnny at the service desk is always very accommodating and upfront on costs and delivery time after the service. Love the pickup and drop-off service. Thanks more

Personel 1/13/2015

On time, fair price, great service more

Fast, Friendly, Accomodating...and close by 1/2/2015

I have been taking my truck to Franich Ford since day one and really appreciate the friendly, efficient service. John and Ramon and the entire team always take great care of me, getting me on my way in a timely manner. They are very good about explaining any issues that they find and I feel like they are looking out for my best interests. more

service 12/13/2014

The service advisors are extremely helpful and nice. Work is thorough and timely. They have a courtesy driver if you don't want to wait for your car to be serviced. more

Friendly, down-to-earth, community dealership 12/11/2014

Gio and Rick were great, and got busy very quickly finding me the car i wanted in just a couple hours. The whole process was very easy from sales to financing to out the door. Gio even said I can come back if I need some help understanding the various screens/options on my new C-Max Energi! more

service was great.ARNOLD DOES A GREAT JOB EVERY TIME. 11/13/2014


Gio and Rhonda 11/6/2014

Gio and Rhonda were friendly, helpful, and professional. more

The people 11/5/2014

Finally, a nice experience in buying a vehicle! more

Low pressure, friendly, and professional. 10/26/2014

I have worked with many car dealers in the past, and this experience was very pleasant. I didn't feel pressured into considering other vehicles (the usual up-sell) and at the same time they were completely open to showing me any of the vehicles on the lot. Other dealers wouldn't let us walk off the lot without pestering us endlessly and trying to convince us to buy a completely different model than the one we came to see. Kenny at Marty Franich listened to us and showed us what we wanted to see. It was refreshing for a change. I highly recommend these guys... more

Friendly 10/9/2014

Very friendly service people. more

prompt friendly service 10/8/2014

I was early but they went right to work. Every one treated me very warmly. more

Sales attitude, knowledgeable, inventory 10/7/2014

Looking to purchase a 2014 F 150 RWD CC 5.0 for several months. And now I remember why I went back to Marty Franich Ford, after purchasing a truck long ago from the same. “ Sales attitude, easy helpful, knowledgeable with product, inventory, clean property”. They understand buying a new Vehicle can be costly they just make it work. Good job Cheers, Bryan more

Marty (Rocky) Franich Ford has always been there in business and my personal needs. 10/6/2014

I have the utmost respect for Marty Franich Ford. I have done business both personal and professional for over 30 years. They have always done a great job regardless of my needs. Rocky should be proud of the great group he has that serve their customers well. Arnold, Ramon, John and the entire service department is outstanding. more

Great customer service. 10/5/2014

I always have a great experience. The staff is friendly and helpful. more
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Additional information

  • Hours:

    Sun 10am-6pm, Mon-Fri 8am-7pm, Sat 9am-6pm
  • Payments:

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