their motto is "we don't cut corners" Their pizzas are square, so yes, its very cute. But, I just dont really like their pizza. theres something about the crust that I don't care for, its too.... something. I don't know. But, I do still frequent the take out side of Ledo.... to buy wine! When shopping at Shoppers, (as we're in MD, no wine in the grocery store) I often stop buy to get a bottle to go; they only have cheapo table wine, but its not bad, and its cheap!