I went to two grocery stores the other day: Hy-Vee and Super Wal-Mart. What a difference. Super Wal-Mart might have slightly lower prices on some items, but the service you get at Hy-Vee is ten times better. Within one minute of walking into the store, two different people greeted me and asked if I needed any help. In almost every aisle, someone said hello and smiled, and sometimes asked again if I needed help. They have a fantastic deli; one of the best around. They also have a very good meat department (full-service). Their products are fresh and reasonably priced, and I will probably just go here for my groceries from now on.