Heidi Says Casual

The clothing is so beautiful and current and the atmosphere couldn't be more friendly and low-key. The sales associates are incredibly helpful, approachable, and clearly in love with fashion! The lines are so well chosen, it is like having a personal shopper pre-select your clothes for you. Everything I buy from Heidisays really endures from season to season The selection is well edited so you never feel overwhelmed. The service is fantastic and they are wonderful in helping to pull an outfit together. I always leave Heidisays feeling happy and excited to show off my new looks! Oh and they also have a shoe store and a casual store on Fillmore Street all within walking distance to each other which is great to complete your whole look at once. Love, love, love these stores! Pros: see comments...many pros Cons: none really more

I love this place! We were having lunch in town and walked past this posh little secret in San Francisco and fell in love. Heidi knows style and her staff is wonderful and personal in creating new styles that arent in every other store in town.\r We love shopping here and getting fresh new designers that have great talent and love for new fashion.\r I highly recommend shopping here if you find yourself bored by ordinary styles. Pros: Selection, Service Cons: none! more

My best friend visits SF twice a year and one of her first stops always has to be Heidi Says. I am a committed Ebay shopper, but I accompanied her on her recent trip and I found many items for which I would be happy to pay full retail. I got a great necklace for my stylish mother and plan on coming back when looking for that perfect outfit for a night on the town. more

I was just visiting San Francisco for the weekend and did a little shopping at Heidisays and had the best time (and no I don't make 150k a year!) Their selection of clothing is amazing...everything from casual night out to dressy dinner with a hot date! I am between a size 8 and 10 depending on the cut/style and they had plenty for me to try on. (Not sure why the review says they only go up to a size 8?) The shoes are to die forI bought the best pair of cowboy boots! More importantly, Heidi and her staff really make you feel like you are in your girlfriends closet hanging out trying on outfits...no pressure or attitude just pure, honest and fun! I just wish I didn't have to fly for two hours to visit their store! Pros: friendly, fun staff, selection more

Not only do I feel like a star with all of the compliments I receive from the clothing I buy at Heidi Says, but I feel like a star when I come into this great boutique. From the unique clothes to the all-star staff, I won't go anywhere else to find great clothes with honest and helpful staff behind the sale of them. Pros: staff, selection, setting more

Stars are in the sky above all of us and there must be a star up there named Heidi Says, because they definitely are above the standard of todays shopping experience.\r After experiencing some nice ""looking"" boutiques in the city, I feel like I have found the answer to all of my fashion needs at Heidi Says. From the rare choices of stylish lines to everyday wear, the service and friendliness of the staff and management will keep me coming back again and again. I love this place for it's individuality and the sales are great. Stay ahead of the rest with style. I highly recommend it! Pros: friendly staff, attention to detail, selection more

As a loyal and returning customer, I would say you may not find another boutique with more appropriate originality, helpful sales staff and comfortable ambience. This is a place where I know I WILL succeed in finding the ""perfect"" outfit for whatever event or need I might have. Every time, without fail, Heidi and her staff have come through. She has exquisite taste in clothes. Just the right amount of elegant, casual and whatever falls in between. A can't miss! Worth the extra penny! (though you can, on occasion, find a good deal here as well) Pros: excellent style Cons: space could be bigger more

I have been shopping here for the past few years and it just keeps getting better! They are now featuring not only all you could want in the hippest collections but some creative higher end European designers. Their shoe selection is very unique and they offer clothing for each part of your week from casual Sunday afternoon, to workaday suits to Saturday date night! In some stores, they have too much denim to choose from, at HeidiSays, they seem to pick only the best of the moment. Great, great customer service. Pros: relaxed atmosphere, salespeople skilled, cute area to shop more

If you're a thirty something making over $150k a year and yearn to get out of your workaday suits, this is the place for you. Heidi is very helpful and is more like a friend than an owner of a boutique. She'll tell you if your butt looks big in those $200 jeans. I always end up buying an entire outfit everytime I walk into this store. Looks great, but feels painful in the pocket. Pros: Girly Fashion Cons: Mucho Dinero more