HRA creates successful, long-lasting client relationships by putting communication and transparency in the center of the relationship. HRA focuses on its clients' real estate so its clients can focus on their business. Property management is a cornerstone of successful real estate ownership. Great property management can significantly influence long-term asset value. There is a critically important difference between passive and active property management and the difference can be seen almost immediately at a property. Actively engaging tenants, service providers, brokers and the lender to create positive partnerships with these constituents will have a significant impact on short-term cash flow and long-term asset value. HRA is zealous about creating a positive dynamic at a property and finding value in aspects of a property many owners and other service providers do not have the inclination, time or experience to uncover. On the income side, HRA will manage the leasing activities of the property, with or without an outside agent, drive all the activities critical to tenant retention, manage rollover risk, collect rents and closely monitor receivables.