My brother and sister inlaw send us Harry and David deliveries for xmas. I find it really darn impersonal (I make them really personal gifts), and they don't even think about what they are ordering us (we got sausage last year, I'm a vegetarian and they know it).
However, I do enjoy shopping in the store for myself. I'm completely hooked on the moose munch. I think a few items tagged onto something more personal as a gift is a great idea. It is definetely a step up from Pepperidge Farms! Take advantage of their frequent buyer card while you are there, and earn yourself some free moose munch! (Okay, I'm a tad obsessed with it, sorry)