I've visited H&M in Europe, NY and here... and elsewhere it's far better. Just better selection overall, more unique pieces that H&M became famous for. And yes, better prices. But here, I'm sometimes pleasantly surprised to find some staple pieces [tshirts, fun jewelry] for my wardrobe. It's just really hit and miss unless you tend towards a "younger" look, say teens or early 20s. Prices are hit or miss too, depending on what you're looking for, the sales rack is often the best place to look first.