We haved used Groff's for years, stopping there while we are in Etown. I love their lunchmeats, the quality is really good. They have a big following for their hamloaf and I sometimes buy it to serve for a quick meal for guests (I personally don't eat ham) and always get rave reviews. Wish I could claim that I made it, but instead I give them Groff's address.
I must say, if you order lunchmeat that says "smoked" in its name, it will be salty/smokey... no doubt!