My husband bought me a Hearts on Fire diamond ring for our engagement 4 years ago. I have never seen a diamond sparkle like this one! Even if it's 'dirty,' it's still sparkling beautifully! We loved the ring and the service so much that we also bought our wedding rings there. It was one of their annual 'half off' sales AND my ring was on sale as well! We got a very good deal and were able to set up an account with the store to make monthly payments and did not have to wait for our jewelry to be paid off before taking it out of the store. I go by every couple of months and the staff is happy to clean, inspect and polish my ring and diamond for me. They have a great customer service team!