Cheetos are a favorite munchy snack of my daughters. they are cheese flavored. They are light and airy with a slight crunch. i like these better than cheese puffs because I like my munchy snacks to have a crunch to them . May it is true what they say about Frito Lays " No one can eat just one" . I know that in my house a bag of these disappears like magic. The kids have even been known to hide them on each other.