Michael Carithers, of Carithers Real Estate, casually states, "your needs are our goals." This phrase has not only helped Mr. Carithers focus on his goals and has allowed him to excel in the real estate industry, but has also motivated him to become the man he is today. Michael is the proud owner of Carithers Real Estate, located in Anderson, South Carolina. It is here where he and eight other employees work together towards their common goal, customer satisfaction. Michael has been able to establish Carithers Real Estate as a reliable and trustworthy business not only because of his strong ideals, but also because of the pure dedication to his career. Ever since he was little, Michael has given 110%. With his dad in the real estate business, he got a quick head start. Starting out young, Michael began at age twelve mowing lawns, which gradually turned into building houses for his dad during his high school summers. Eventually, Michael attended Anderson College, the College of Charleston and went on to become an appraiser's apprentice. All of this, of course, did not happen overnight. It was Michael's attitude and love of the field of real estate that allowed him to pursue his career. Starting out in residential real estate, Michael soon realized his calling was in the commercial field. So, after just one year, Michael switched to commercial real estate and has been doing it ever since. Today, Carithers Real Estate handles everything from site locating, building to suit, strip malls, apartment complexes, residential development, residential building, to acquiring government and national tenants. All of this is part of Michael's repertoire, and all of it is fun: "I love what I do, my fee for service is just the bonus, " Michael says, for he truly loves putting an opportunity together. He is a people person, and wakes up every morning genuinely excited to work. Michael's business has been so successful because of the high level of customer satisfaction that his company provides. Carithers Real Estate treats it clients like it would its own family, Michael notes, because "I'm not going to sell them something I wouldn't invest in myself, just for fee for service." That's not the point of his business. Michael has built this company based upon integrity and honestly. He believes that with integrity + honesty= longevity. Striving to keep his clients informed at all times, he treats his company's projects as if he were spending his own money, as if he were doing it for himself. This attitude has gotten Michael and his company to where they are today, successful and growing, with a solid reputation. Carithers Real Estate has acquired many national clients over the years including CVS, Eckerd's, Burger King, Pizza Hut, KFC and McDonalds. One of his most prestigious accomplishments is the National Guard defense base in Anderson, South Carolina. With only two of these bases in the United States - the other being located in Texas - it is amazing Michael and his father convinced the government to locate here, when they were looking elsewhere around the country. Michael's success in his career and in his life is due to his sincere passion for real estate, as well as his self-motivating personality. His honesty and integrity have created an outstanding business with a strong reputation, which is continually expanding his "family" every day.