Cafe Zoetrope is one of my favorite spots in the neighborhood. They serve great food, including the best pizzas around - try the Quattro Formaggi, it is fantastic. They have crisp, perfect panini, a stellar Caesar, and very solid pastas, so there is something for everyone. They've expanded to a few non-Coppola wines, which is a definite step forward (sorry Francis - that new Pinot Reserve is great, my man!), and the staff is friendly and attentive. And they have a North Beach icon behind the bar, the garrulous Peter, who has spent his entire life in 'The Beach'. Go sit at the bar with Peter, or have a two-glass lunch on the patio on a nonwindy afternoon, and you'll see what I'm talking about.
Pros: Food, Gorgeous Staff, Perfect Location
Cons: Champagne In A Can