Payless is great. Most every pair of shoes are under $20 and are fairly nicely made. You can get the latest styles and then buy the next style to come without breaking the back (you know girls and shoes). My only complaint about the store is sometimes they aren't well stocked in the smaller sized women's shoes (5-6). They also have decent men's and kid's sections so you can buy shoes for the whole family. Nice location in the Gloucester Point shopping center.