My wife and I were in search of a bed. We looked everywhere in town except here. All of the store clerks showed us what they had, and were friendly, but we didn't know anything about the beds. We finally went to I Keating and were greeted by Dalen. He took us up to the beds, told us what made them good/bad, what the materials in them were, and all sorts of information I never would have thought to ask. He also asked us a lot of questions and really listened to our answers. We ended up purchasing a Sealy TrueForm mattress and box. He then helped us find a bed frame that we loved. He was so friendly and helpful that we came back to I Keating a few months later to purchase more furniture. This time we bought a dining room set and a love seat recliner. Dalen seemed to know everything you could possibly know about the furniture in the store. He helped us choose the right stuff by telling us how it would sit on our hardwood floors, how it would hold up under my weight (my wife is skinny but I'm a big boy), and how it would handle our pets (we have several small dogs). What is really great is that he actually talked us out of buying some furniture we had originally spotted and decided to buy. He showed us how it wouldn't hold up and got us to the right stuff. Next year we are going to again be in a position to buy some more furniture and you can be sure that we'll be going to I Keating! So far we've bought: a dining room table and chairs, love seat recliner, a regular recliner, an entire bed set, an electric fireplace, and an armoire that was over 50% off in the clearance section (it had a small chip out of one of the side panels). Great value and great staff.