I've aways been turned off by huge corporate chains, so when I saw Gun Molly on Westminster, I was elated. We stopped in to this really small space not expecting much, but we were impressed by the number of selections the couple who owns the store was able to accommodate. They break down the categories nicely and provide good recommendations. The prices aren't bad ($3 per rental) and rental terms, while not as good as some of the chains, aren't bad (since I live near there, 1 night per movie isn't so bad - 1 night for one movie, 2 nights for two, etc.).
The selection is growing, too, so be sure to check this little place out.
I only have a small gripe about the hours - they open later and close earlier than I'd like, and the rental return time should be at closing, IMO. Otherwise, I'm a Gun Molly fan!