I shop at Kmart primarily for clothing. I hate to spend lots of money on clothes for children who grow out of them in a couple months. I also don't care to spend a lot of money on clothes for myself. We're not trying to impress... We can accomplish that at Kmart. It's a great place to shop for a budget-minded family. I can say it's not the best quality, but again, for growing kids--or myself, it functions well. We definately do a lot of Christmas/birthday shopping at Kmart. Again, budget... The staff are pretty nice. There are always a couple unenthusiastic employess, but for the most part they're pretty good. My kids enjoy toy shopping! I also sometimes get shoes there. Saves money for families!