This store has a great, eclectic collection of videos and DVDs to rent. There are the new releases, of course, along with plenty of cult classics and a wide variety of other genres (just what you'd expect from a video store on Haight Street. The staff are knowledgeable and helpful, but not judgmental. One of the little things that i liked was that their loyalty program (rent x-number of video and get a free rental) was automatic. No annoying punch cards. If you live in the Haight, you're lucky to have this as your neighborhood video rental store.