Great variety. Classic and trendy -lots of character. Love the website and catalog -I can see the stuff on models and mannequins before I conquer the store. Great items on the sale rack. The ability to mix and match at the store is the best feature. Accessories and shoes are so unique. Home accessories are kitch and well done. Boutique feel from a chain store. Service lacks, so beware if you need it.
The best way to describe the look of the store -romantic. A pleasant place to shop because the merchandising is ecclectic and the lighting is natural. I prefer the layout of the UVillage over the downtown store.
I recommend that you try on anything before buying. In some of the brands, pants fit big and the tops fit small. I am a average size and I usually don't try things on at other stores.
Pros: selection, ambience, University Village