When I travel out of town, I like to find different stores and places that carry unique items. I saw a cool sign that said Radiance Fine Jewelry amid all these other neat stores that carry unique things from undies to ribbons. At first I felt strange because I was the only person in the store, but the owner put me right at home. I was able to hold and look at beautiful pieces of jewelry. I found some local designers that were selling inexpensive jewelry within the range of $25 to $100 that I purchased for some friends. Even though I do not reside in Chicago, I can go online and tell the owner about a piece that I would like to purchase. I really felt like I was able to learn more about jewelry and have a better idea of what I would like to eventually buy.
Pros: You have a personal connection with the owner and merchandise.
Cons: The inventory is small, so there are not duplicates available on hand.