If you've latched onto the recent craze of beaded jewelry, you’ve probably looked around for beading supply stores. Unfortunately, you haven’t got much choice in Utah County. I’ve only found one store locally: Born Again Beads in the University Mall. Their selection is very limited, unless you the specific style that the owner obviously does. I generally make bracelets for my daughter, which is a very different style. I was also very disappointed in the prices, at least 2 to 3 times higher than what I pay online for the same, or better items. I found that I will only go to Born again Beads if I am desperate for an item that I can’t wait for. If you can wait, I highly recommend shopping online instead.